A 12-pack of Quirk Hard Seltzer in the Crimson and the Blueberry flavor sits on a wooden table, featuring KU branding and vibrant images of fruit, with bold blue and red colors on the packaging.
Two hands clink cans of Quirk Hard Seltzer in a crimson and the blueberry design, featuring lemons, blueberries, "KU" letters, and set against a festive backdrop with red balloons.

Quirk Hard Seltzer

Crimson and the Blueberry

A blue, red, and white Quirk Hard Seltzer can labeled "Crimson and the Blueberry," with blueberry, lemon, and Wild Cherry Charge illustrations, a mascot, and University of Kansas Jayhawks branding. 12 fl oz, 4.0% alcohol.
CAL
90
CARBS
4g
SUGAR
1g

Proud Partner of Kansas Athletics

Lift this can ever onward, Crimson and the Blueberry. A proud sponsor of Kansas Athletics, this seltzer was made for the fans. With delicate blueberry and zippy lemon, we are proud to bring Jayhawks a true craft hard seltzer. Made with real fruit juice, only 90 calories, gluten-free, and less than one gram of sugar.

BLVD Finder
John McDonald holds a chalkboard sign that reads, "My Alma Mater: KU. Name: John. Graduated: 1976. Favorite Local Haunt: Replay." He stands beside a large Boulevard Brewing Co. can.
Ann Behner kisses a large can-shaped display of Quirk Strawberry Lemon & Basil Hard Seltzer. Her chalkboard sign features her KU alma mater, name Ann, graduation year 1990, favorite haunt The Wheel.
Mark Jackson holds a chalkboard with graduation info, standing next to a large "Wave the Wheat" KU Jayhawk can.